How the ‘Dahiya Doctrine’ rose from the ashes in Lebanon

theglobeandmail.com·Mark MacKinnon
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Elevated — multiple influence tactics active

This article highlights the 'Dahiya Doctrine,' a military strategy focused on targeting civilian infrastructure in conflicts, suggesting it's becoming widely accepted despite international law. It aims to persuade you that this brutal approach to warfare is a new normal, even inevitable, by emphasizing its use by authority figures and creating a sense of fear regarding current global affairs. The article uses strong, emotional language and relies heavily on quotes from officials to make its points, but it notably leaves out important context about a supposed 'U.S.-Israeli attack on Iran' and inaccurately states an ICC arrest warrant for Netanyahu was issued, rather than applied for.

FATE Analysis

Four dimensions of psychological manipulation: how content captures Focus, exploits Authority, triggers Tribal identity, and engineers Emotion.

Focus3/10Authority6/10Tribe3/10Emotion5/10
FFocus
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AAuthority
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TTribe
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EEmotion
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Focus signals

novelty spike
"Now the Dahiya Doctrine has come back home, so to speak, since Hezbollah opened a front with Israel after the joint U.S.-Israeli attack on Iran on Feb. 28."

This phrasing presents the 'Dahiya Doctrine' as a returning and currently relevant concept, creating a 'newsworthy' feel even if the concept itself isn't new.

unprecedented framing
"International law arguably matters less now than at any time since the Geneva Conventions were drawn up in the wake of the Second World War."

This statement uses strong, absolute language ('matters less now than at any time') to suggest an unprecedented and critical shift in global affairs, grabbing attention.

attention capture
"The essence of the Dahiya Doctrine is that it’s too difficult to separate guerrilla formations such as Hezbollah and Hamas from the civilians that support them – and that such groups can only be uprooted by making those supporters feel enough pain to turn against the militants."

The article captures attention by immediately defining a controversial and brutal military doctrine, highlighting its core, ethically challenging premise, which is inherently attention-grabbing.

unprecedented framing
"“This is the moment we’re living in,” Mr. Khoury said. “A moment when all the norms have been eroded.”"

This quote, positioned near the end, emphatically declares a profound and universal breakdown of norms, framing the current situation as historically significant and unprecedented, urging the reader's continued attention to this critical juncture.

Authority signals

expert appeal
"Gadi Eisenkot, the Israeli general-turned-opposition politician who initially coined the term, wrote on social media this week that “the Dahiya Doctrine has never been more relevant than it is now.”"

Appeals to the authority of the individual who coined the term and is a 'general-turned-politician' to lend weight to the doctrine's current relevance.

institutional authority
"Human-rights groups say the Dahiya Doctrine amounts to collective punishment and is a clear violation of international humanitarian law."

Leverages the institutional credibility of 'Human-rights groups' to support the assertion that the doctrine is illegal and unethical, without naming specific groups which can sometimes amplify the perceived consensus.

institutional authority
"Ramzi Kaiss, Lebanon researcher for the New York-based Human Rights Watch, said targets such as Al-Qard Al-Hasan, an Islamic bank that Hezbollah uses to disperse payments, and Al-Manar, a television station controlled by the militia, “were not lawful” since they are not military institutions."

Quotes an individual from 'Human Rights Watch,' a well-known and respected international organization, to provide authoritative legal and ethical judgments on military actions.

expert appeal
"Avraham Levine, director of educational programs at the Alma Research and Education Center, an Israeli think tank that studies the security situation on the Israel-Lebanon border, said it is impossible and impractical for Israel to try to differentiate between Hezbollah and the ecosystem that supports it."

Cites a director from a relevant Israeli think tank, framing him as an expert whose perspective on the ground reality justifies certain actions or views.

expert appeal
"Rob Geist Pinfold, a lecturer in international security at King’s College London. “The key parallel is in Iran’s targeting of people who are not involved in hostilities.”"

Uses an academic expert from a prominent institution to provide analysis and legitimize the comparison between Israeli and Iranian military strategies.

Tribe signals

us vs them
"Hezbollah opened a front with Israel after the joint U.S.-Israeli attack on Iran on Feb. 28."

Establishes a clear 'us-vs-them' dynamic between Hezbollah/Iran and the U.S./Israel, setting the stage for a conflict narrative.

us vs them
"The essence of the Dahiya Doctrine is that it’s too difficult to separate guerrilla formations such as Hezbollah and Hamas from the civilians that support them – and that such groups can only be uprooted by making those supporters feel enough pain to turn against the militants."

This statement, by framing 'civilians that support them' as part of the problem to be 'uprooted,' creates an 'us-vs-them' dynamic between military forces and a civilian population, blurring lines and implying collective responsibility.

identity weaponization
"It’s the explicit blending of Hezbollah, which is believed to have tens of thousands of fighters, and Lebanon’s Shia Muslim population of roughly 1.5 million people that concerns human-rights advocates."

The article highlights the 'blending' of a militant group with a specific religious-ethnic group (Shia Muslim population), which can be seen as weaponizing identity by associating an entire demographic with the actions of a militant organization, even while noting it's a concern for human rights advocates.

Emotion signals

fear engineering
"Pillars of smoke rose from the city’s southern suburbs, which are collectively known as the Dahiya, as hundreds of thousands of people fled their homes with whatever they could carry."

This description evokes images of destruction and displacement, naturally generating fear and empathy for the affected population. While factual, the vivid imagery is chosen to create an emotional impact.

outrage manufacturing
"Human-rights groups say the Dahiya Doctrine amounts to collective punishment and is a clear violation of international humanitarian law."

Framing the doctrine as 'collective punishment' and a 'clear violation of international humanitarian law' is intended to provoke outrage against the parties employing it, appealing to a sense of justice.

fear engineering
"The rise of social media has allowed the Israeli military to panic entire populations, driving people into the streets with evacuation orders issued through a single social media post."

The word 'panic' directly describes an intended emotional response, and the imagery of masses fleeing homes due to a 'single social media post' aims to create a sense of distress and vulnerability, bordering on outrage.

outrage manufacturing
"The fact that no one has faced international justice over the war in Gaza – which Israel acknowledges killed more than 70,000 people – has led to a sense that whatever restraints existed in 2006 are gone."

This statement uses a very high civilian casualty figure (acknowledged by Israel) combined with the lack of 'international justice' to generate strong outrage and a feeling of impunity, suggesting a breakdown of global order.

Narrative Analysis (PCP)

How the article reshapes thinking: Perception (what beliefs are targeted), Context (what information is shifted or omitted), and Permission (what behavior is being encouraged).

What it wants you to believe

The article aims for the reader to believe that the 'Dahiya Doctrine' is a brutal, yet perhaps inevitable in current global affairs, military strategy that intentionally targets civilian infrastructure and populations due to its premise that civilian and military elements are indistinguishable. It also suggests that this doctrine, and similar strategies, are becoming increasingly normalized due to eroding international law and accountability.

Context being shifted

The article shifts the context of what is considered 'normal' and acceptable warfare by presenting the Dahiya Doctrine's intentional targeting of civilian areas as a recognized, and even evolving, military strategy. It contextualizes this as part of a broader erosion of international norms and laws, making such actions feel less like isolated violations and more like a trend in modern conflict.

What it omits

The article mentions a 'joint U.S.-Israeli attack on Iran on Feb. 28' which 'Hezbollah opened a front with Israel after,' but provides no further context or evidence for this significant event, which would radically alter the perceived instigation and justification of the conflict. The article also claims that an ICC arrest warrant was 'issued in 2024' against Netanyahu, which is not accurate as of late 2024; warrants were applied for by the ICC prosecutor in May 2024 but not issued. This omission helps reinforce the idea of a pervasive disregard for international law.

Desired behavior

The reader is nudged to accept the 'new normal' where international law and civilian protection are increasingly disregarded in conflicts, seeing this as an inevitable, perhaps even pragmatic, evolution of warfare. This could lead to a desensitization towards future reports of civilian casualties and disproportionate force, and a diminished expectation of accountability for such actions.

SMRP Pattern

Four manipulation maintenance tactics: Socializing the idea as normal, Minimizing concerns, Rationalizing with logic, and Projecting blame.

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Socializing

"The Dahiya Doctrine has never been more relevant than it is now… Now there’s almost no discussion at all internationally… This is the moment we’re living in. A moment when all the norms have been eroded."

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Minimizing
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Rationalizing

"The essence of the Dahiya Doctrine is that it’s too difficult to separate guerrilla formations such as Hezbollah and Hamas from the civilians that support them – and that such groups can only be uprooted by making those supporters feel enough pain to turn against the militants."

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Projecting

"Iran itself appears to have adopted a military strategy similar to the Dahiya Doctrine. Tehran has responded to two weeks of U.S.-Israeli air strikes by targeting civilian infrastructure… The key parallel is in Iran’s targeting of people who are not involved in hostilities… that’s not an accident, that’s by design."

Red Flags

High-severity indicators: silencing dissent, coordinated messaging, or weaponizing identity to shut down debate.

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Silencing indicator
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Controlled release (spokesperson test)

"Gadi Eisenkot, the Israeli general-turned-opposition politician who initially coined the term, wrote on social media this week that “the Dahiya Doctrine has never been more relevant than it is now.”"

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Identity weaponization

Techniques Found(11)

Specific propaganda techniques identified using the SemEval-2023 academic taxonomy of 23 techniques across 6 categories.

Loaded LanguageManipulative Wording
"Israel’s controversial scorched-earth strategy"

The term 'scorched-earth strategy' is emotionally charged and implies total destruction and disregard for everything in its path, framing Israel's actions negatively without clinical neutrality.

Name Calling/LabelingAttack on Reputation
"guerrilla formations such as Hezbollah and Hamas"

Labeling these groups as 'guerrilla formations' emphasizes their irregular, often violent, and non-state nature, which can carry negative connotations and delegitimize them in a reader's mind.

Appeal to ValuesJustification
"those supporters feel enough pain to turn against the militants"

This statement implicitly appeals to a sense of order and security by suggesting that civilian suffering is a necessary step to end militancy, thus attempting to justify a harsh military approach.

Obfuscation/VaguenessManipulative Wording
"alleged presence of a single Hezbollah member"

The word 'alleged' creates a degree of uncertainty and vagueness about the factual basis for the Israeli strikes, suggesting that the justification might be unverified or insufficient.

Loaded LanguageManipulative Wording
"International law arguably matters less now than at any time since the Geneva Conventions were drawn up in the wake of the Second World War."

The phrase 'arguably matters less now' uses emotive language to suggest a decline in the rule of law and international order, aiming to evoke concern and dismay without offering concrete, empirical evidence of the degree of this decline.

Exaggeration/MinimisationManipulative Wording
"We will apply disproportionate force on [the village] and cause great damage and destruction there. From our standpoint, these are not civilian villages, they are military bases."

The general's statement exaggerates the military nature of civilian villages by declaring 'these are not civilian villages, they are military bases,' which minimizes the civilian identity and status of the locations, justifying 'disproportionate force'.

Causal OversimplificationSimplification
"The 2006 war, which was instigated by a cross-border Hezbollah attack, saw entire city blocks of the Dahiya reduced to rubble by intense Israeli bombardment. The conflict left 1,200 Lebanese and 165 Israelis dead, but was later seen as having bought Israel almost two decades of relative calm on its northern border."

This oversimplifies the complex geopolitical causes and consequences of the conflict by suggesting that the destruction primarily resulted in 'relative calm,' implying a direct and beneficial causal link without considering other contributing factors or long-term impacts.

Exaggeration/MinimisationManipulative Wording
"The previous strategy – repeated, smaller-scale strikes known as “mowing the grass” – is now seen as having allowed Israel’s enemies to build up too much strength."

The phrase 'build up too much strength' exaggerates the capabilities of Israel's enemies under the previous strategy, thereby retrospectively justifying the shift to the harsher Dahiya Doctrine.

DoubtAttack on Reputation
"There’s a sense of recklessness with regards to the laws of war"

This statement from an expert casts doubt on the adherence to international law, implying a deliberate disregard rather than accidental violations, undermining the image of actors involved.

SlogansCall
"Lebanon is your decision, not someone else's"

This is a brief, catchy phrase that functions as a slogan, intended to rally local sentiment and influence public opinion towards an action or a way of thinking, without offering detailed arguments.

Exaggeration/MinimisationManipulative Wording
"This is the moment we’re living in,” Mr. Khoury said. “A moment when all the norms have been eroded.”"

The statement 'all the norms have been eroded' is an exaggeration that implies a complete breakdown of international standards, rather than a partial or specific erosion, to emphasize the severity of the current situation.

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